MOJO Ad: Art Director
Fall 2019, I served as one of three Art Directors for MOJO Ad: a student-staffed, full service advertising agency. At MOJO Ad, our specialties lie in the YAYA, or youth and young adult, market. During the semester, we produced a full data analysis and research report on the 18-24-year old market. We collated all our findings into a report that was broadcasted live, and a book that is available below. In addition to the work I did to delegate creative tasks, I also got to work with Graphic Designer Lacey Paul and Videographer Oriana Rodriguez to produce graphics and animations— including the stellar work you’ll see below.